Questions, answered.
What exactly does Roidel do?
Roidel scores every ad click in real time using bot detection, IP reputation, device fingerprinting and machine learning. Fraudulent clicks are excluded from your ad campaigns automatically, so you stop paying for traffic that never converts.
How does it protect Google Ads?
When Roidel detects a fraudulent IP, it pushes that IP to your Google Ads exclusion lists in under three seconds — before the next impression is served. It stays well within Google's 500-IP-per-campaign limit using intelligent CIDR aggregation.
How long does setup take?
Most customers are live in under five minutes. Add the Roidel snippet to your site, connect your Google Ads account, and protection begins immediately.
Will it block real customers?
No. Roidel is tuned to fail open — legitimate traffic is never blocked. Every verdict is explainable and you can review and adjust thresholds and rules at any time.
Which ad platform does Roidel protect?
Roidel is built specifically for Google Ads — Search, Shopping, Performance Max and Display. That focus is what lets us detect fraud and push exclusions faster and more accurately than a general-purpose tool.
What about form spam and fake leads?
Lead Shield validates traffic before it reaches your forms and blocks spam submissions before they hit your CRM — with a bot score attached to every lead.
Is my data secure?
Roidel is built with SOC 2 and ISO 27001 practices, encrypts sensitive data at rest, and is fully GDPR-compliant with data-retention controls and erasure support.
Can I cancel anytime?
Yes. There are no long-term contracts. Cancel anytime from your dashboard, and you won't be charged during your 7-day free trial.